The new sports director will look for someone he trusts for the technical direction.
Fernando Hierro was already made official with Chivas Massport.
Ferdinand Iron was made official as the new sports director of the Sacred Flock.
It may interest you: Ricardo Cadena left the technical direction of Chivas, and the memes did not forgive him.
The Guadalajara squad published a video in which you can see how they welcome the former Real Madrid player, who will seek to make the Rojiblancos protagonists in 2023.
Sporting Director of the institution starting this Monday, October 17," the Perla de Occidente squad announced in a press release.
First Team squad and various work processes within the Basic Forces, seeking to leap in quality that the institution requires to return the Sacred Flock to the forefront that its tradition and fans demand," they added in the document.
It will be something big, and Chivas is a great motivation. We know what the club means, what it represents, we know that it has an identity, it is different from the rest, therefore for me, it is a very nice personal challenge, to which I come with an illusion, without a doubt", said Hierro in a video recorded in Spain.
When they tell you what it is, the number of followers it has, not only in Mexico but also in the world and the heart it has, it awakens the illusion. From the first day, we started talking about the possibility.
It awoke a motivation, an illusion. It is a different and differentiating project because it carries many millions of Mexicans in the soul", he added.
The Sacred Flock highlighted that Fernando Hierro had been a sports director for more than 15 years, especially with the Royal Spanish Football Federation, with whom he won the 2014 World Cup in Brazil and a European Championship with Vicente del Bosque at the helm.
" Hierro arrives in Chivas to lead the new rojiblanca era in his sports project 2023 ", they expressed.
Fernando Hierro has experience on the bench, as he led the Spanish National Team in 2018 due to the dismissal of Julen Lopetegui after it was announced that he would be the new coach of Real Madrid.
After he departed from the Spanish team, he was the sports director of Málaga in a campaign in which they managed to enter the Champions League. He was also Carlo Ancelotti's assistant at Real Madrid and later was Real Oviedo's technical director.
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